The 10 Golden Rules to Attracting Authority Links | SEOmoz
Via Scoop.it - Marketing Strategy and Business
There are two types of authorities. There are the absolute authority sites like Huffington Post, The Daily Beast and Google’s blog. These sites are also labeled “informational” authorities versus navigational authorities like DMOZ. On the other hand, you also have relative authority sites. These are sites run by bloggers or webmasters that are authorities in a niche. Bloggers like Robert Scoble, Dooce or Mashable are authorities in their markets. Neil Patel, co-founder of KISSmetrics, wrote this interesting article. Here are the ten golden rules to attracting authority links. 1. Write content that attracts Editorial In-content Links; 2. Fix other people’s broken links; 3. Create a desirable image library; 4. Offer to write a column or do a guest post; 5. Go to where your target audience hangs out; 6. Fill gaps in content; 7. Contact big media at the right time; 8. Approach government or education sites; 9. Buy links without penalty; 10. Know the difference between a good and a bad site. Trust me when I say that you will not be wasting your time if you invest it in attracting authority links to your website or blog. Remember: nearly half of what determines the rank of your site is based upon the types of links driving to your site. [read full and insightful article http://j.mp/wBhJNn] Curated by Giuseppe Mauriello
Via seomoz.org